Google said that it is launching a live streaming gaming service called "YouTube Gaming", creating a rival to Amazon.com's Twitch service. The service, to be available in the form of an app as well as a website, will focus exclusively on gamers and gaming. More than 25,000 games will each have their own page on the site, bringing videos and live streams about various titles together in a single space, Google said.

Users will be able to add games to their collection for quick access, subscribe to channels, and receive recommendations on new games based on the games and channels they follow. "When you want something specific, you can search with confidence, knowing that typing "call" will show you "Call of Duty" and not "Call Me Maybe," Google said in a blog post. Amazon bought Twitch Interactive last year for $970 million, beating a rival bid from Google.