Foreign investors express full confidence, continue to invest in Turkey


Global companies operating in Turkey have expressed their full confidence in the Turkish economy and underscored that they will continue to invest in the country. Speaking to Anadolu Agency, Samsung Electronics Turkey's Country Director Dae Hyun Kim said Samsung has continued to invest in Turkey's future, and drew attention to their newly opened showrooms, which will create new job opportunities. Claiming that Samsung has different investment objectives in a variety of fields, Kim said: "The Turkish market has medium and long term potential. We believe that the Turkish economy will be in a better shape in the long term. Therefore, we have invested here and will continue to do so."Pointing out that Turkey has a large youth population, Samsung Turkey Country Chair Kim said this is of great importance to Samsung, thus it supports Turkish youth, startup companies and young entrepreneurs.Turkey's geographic location can make it a hubNestlé Turkey Board Chair and CEO Felix Alleman described Turkey as a fantastic country and said it is situated in a very significant location and has a positively growing economy.Recalling the fact that Nestlé has been operating in Turkey for quite a long period, Alleman said: "We have been investing in Turkey for 108 years and we will continue to do so. We will make even more investments in the future than we did in the past."Stressing that Turkey is a very important market for the group, the Nestlé CEO said, "If Turkey continues to provide encouraging incentives to foreign investors and ensures investment opportunities, the country will have an even brighter future."Drawing attention to the fact that one can travel to anywhere from Turkey in a very speedy and effective manner, Alleman stated that its geographic position gives the country a lot of advantages, with the potential of turning it into a hub.Alleman also emphasized the fact that Turkey's Gross National Product (GNP) has been gradually increasing over the recent past, an important indicator for companies.He further added that if companies are looking towards the future, they should always give importance to innovation.Novartis to make more investmentsNovartis Turkey's Country Head Peter Catalino stated that Novartis has kept increasing investments in Turkey every year, claiming that it invested about $20 million last year alone.Catalino noted that Novartis Turkey, with four production facilities, was an important production hub for their global market, adding that they contributed highly to Turkey's high-tech production of high-value-added medicines produced in these facilities.Pointing out that their exports stood at some $150 million last year and reached $1.2 billion in total over the last decade, Catalino said, "At Novartis, we support the government's vision of the pharmaceutical sector, and that they will make the production in Turkey larger by bringing in innovative products."Catalino said they will invest even further over the coming period, with an objective of growing together with Turkey.Underlining that they were among Turkey's leading pharmaceutical companies, with more than 100 clinical trials, Catalino said they invested $39.4 million in clinical research last year and over $144 million in clinical trials in Turkey during the last seven years."There may be short-term troubles in the economy, but, I believe that Turkey will achieve good progress in the long run. I trust Turkey and the Turkish people. We are here and we are going to stay here for a long time," he added.Discover Your Turkey story campaignOn Monday, Turkey launched "Turkey Image Campaign" held under the auspices of the slogan, "Discover your Turkey Story" with the chief executive officers of global corporations that operate inside of Turkey. Here, giants in the multinational business world will call on the citizens of their countries to come and discover their own stories in Turkey.The project, executed by the Turkish Exporters' Assembly (TİM) under the leadership of Turkey's Ministry of the Economy, will be shown in the U.K., France, Germany, Russia, Italy, the U.S. and the United Arab Emirates (UAE). Moreover, the CEOs of 17 global corporations operating in Turkey including Vodafone, Unilever, Ford Global, BNP Paribas, Sberbank, General Electric (GE) Global, Toyota, Hyundai and Ford, have taken part and conveyed the unified message: "Come to Turkey. Discover your own story" in promotional films shot as part of the campaign.