The Academy of Motion Picture Arts and Sciences announced Monday that films incorporating artificial intelligence (AI) will still be eligible for top Oscar awards under newly revised rules for voting and campaigning.
According to the Academy, the use of generative AI or other digital tools will “neither advantage nor disadvantage” a film's chances of receiving a nomination.
However, the organization reaffirmed its commitment to recognizing works with substantial human creative input.
"The Academy and each branch will judge the achievement, taking into account the degree to which a human was at the heart of the creative authorship when choosing which movie to award,” the announcement said.
Generative AI, which utilizes deep-learning models to generate high-quality content such as text, images, and more from its training data, has contributed to the creation of several award-winning films in March.
AI in filmmaking sparked controversy after Adrien Brody won Best Actor for his performance in The Brutalist at the March Oscars. The film, which received 10 nominations, employed generative AI to refine Brody's Hungarian accent, leading to debates over the ethical implications of using AI in movies.
Other films, such as Emilia Perez and Dune: Part Two, similarly incorporated AI tools for various adjustments.