A new ad with an elegantly dressed minister using "fascist" perfume drew online outrage Tuesday, the latest in a social media war ahead of an Israeli election that has also featured a flatulent hippo.
Israeli law prevents political ads from being aired on television until two weeks before the April 9 election, so parties have flooded social media with clips instead.
The elections are expected to be close and social media is playing a part in the campaign as never before.
In the black-and-white ad, Ayelet Shaked spritzes herself with the perfume as a voice-over whispers her accomplishments as minister: "Judiciary revolution...Separation of powers, restraining the Supreme Court."
In the end, Shaked turns to the camera and says: "Smells like democracy to me."
As a minister, Shaked has clashed with the Supreme Court, which she views as an unelected bastion of the Israeli left.
The ad made a splash on social media Tuesday, with some noting the ironic tagline would appear literal to international audiences. Others speculated it would give Shaked's nationalist party, the New Right, a much-needed political boost.
Please click to read our informative text prepared pursuant to the Law on the Protection of Personal Data No. 6698 and to get information about the cookies used on our website in accordance with the relevant legislation.
6698 sayılı Kişisel Verilerin Korunması Kanunu uyarınca hazırlanmış aydınlatma metnimizi okumak ve sitemizde ilgili mevzuata uygun olarak kullanılan çerezlerle ilgili bilgi almak için lütfen tıklayınız.
