More people are knocking on the doors of Turkish cosmetic surgeons both at home and abroad with a rising interest in cosmetic surgery. Turkey attracts hundreds of patients from Gulf countries each year, not only for hair transplant surgeries, but also in facial aesthetics. The recent statistics also show a rising trend both among women and men.
Allergan, a global medical aesthetics company, has released its "The Changing Face of Beauty: A Global Report," showing Turkey is among the top three country seeking aesthetic treatment. After analyzing beauty trends in sixteen countries around the world, the report concluded that the countries that showed the highest levels of facial aesthetics usage include: Brazil (56 percent), Turkey (51 percent), South Korea (51 percent) and Mexico (39 percent). Turkish women also spend above the average for beauty per month. In the list, China tops with 80 euros per month, followed by South Korea with 60 euros, Thailand with 45 euros and Turkey with 44 euros. The global average for beauty spending is 35 eurps, according to the report.
Another interesting result is that Turkish women are among the group that "increasingly favor outer beauty" with Mexico, Brazil, Italy and Germany. Global definitions on beauty also vary between countries. Turkish women's definition of the word "beauty" is more associated with "style" and "glamor," while for French women, a natural, makeup-free look is preferred. "Beyond skin quality, the report revealed differences in how countries define beauty. In fact, almost half of patients that go to see an aesthetic practitioner for the first time will discuss improving their skin quality. There are also cultural variations when it comes to ideals in skin color. Some Western markets want to tan their skin to look healthier, while the Asian markets want to lighten their skin to achieve the same goal. Despite these different preferences, the search for a smooth and youthful skin quality remains a constant across countries," said Dr Mauricio de Maio, one of the study authors in the report.
Off all participants, 74 percent said they make the effort to look their best primarily for themselves while others indicated looking good boosts their self-confidence around others. The survey covered around 8,000 female respondents from 16 countries including Australia, Brazil, Canada, China, France, Thailand, Turkey and the UK. For each country, more than 400 online interviews were conducted.
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