In their "Stretch Your Life" event that spanned from the 15-17th of June, Çalık Denim introduced their new line of SuperStretch Fix-Fit cloth to 200 international guests. Bringing the managers of the global front running companies, this year's event hosted guests from Diesel, Zara, Bershka, Mavi, LTB, Salsa, Giorgio Armani, Lee Cooper, and Kaporal. Active in many countries abroad, Çalık Denim, hosted guests from; Germany, France, America, China, Korea, Morocco, Tunisia, Portugal, Colombia, Italy, Sweden, Holland and Turkey, totaling 200 attendees at the promotional event held in the popular touristic town of Çeşme..
High Performance
Çalık Denim's Sales and Marketing Director, Fatih Türk, placed emphasis on the critical points of this year's innovation. Stating for the record that they are one of the leading firms in the industry, Türk, had this to say about the Fix-Fit collection: "This line of ours is made from cloth that was designed for the freedom of mobility and to allow high performance. With their high flexibility, they protect their shape while allowing for mobility with their super-stretch specialty and are made from Fix-Fit cloth that has an elastic capability ranging between 40-160%."
A 26 Year Old Company
President of Çalık Denim, Çalık Holding Managerial Board, Ahmet Çalık, founded the company in Malatya with a 111 million dollar investment in 1987. Specializing in manufacturing Denim textiles and threads, Çalık Denim produces for companies like Diesel, Benetton, Mexx, H&M, Calvin Klein, G-Star, Tommy Hilfiger, GAP, Mark & Spencer, Jack & Jones and Zara within their 375 thousand square meter facility in Malatya.