German food giant invests in Bulgaria and Romania

Yemeksepeti, which was purchased by Delivery Hero, is starting investments in Bulgaria and Romania. Delivery Hero, one of the largest online food ordering companies in the world, recently purchased the Turkish online food ordering website, Yemeksepeti. With this new purchase, Yemeksepeti is currently active in 10 countries including Turkey.

With investments in bgmenu.com in Bulgaria and quicky.ro and oliviera.ro in Romania, Yemeksepeti is set to become the industry leader in these countries. The company will contribute strategically and financially to the progress of these three firms and will continue investing in markets with high potential. Yemeksepeti's CEO Nevzat Aydın said they have proven how successful Yemeksepeti is in understanding the market equilibrium and the cultures of the countries surrounding Turkey with their seven previous investments. He said with this new investment they will be expanding their global market, which has mostly focused on nearby geography. "With our experience and unique business approach, we believe we will achieve the success we have achieved in Turkey with Hello Hungry; the owner of bgmenu.com, quicky.ro and oliviera.ro brands," said Aydın. Hello Hungry's CEO Zornitsa Chugreeva said they are glad to be cooperating with such a successful global player. "We believe we will make great progress with the vision and strategies of Yemeksepeti, which has proved its success both in Turkey and the nearby geography and with impressive growth figures that reach 300 percent in other countries it operates," added Chugreeva.