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FIFA oversimplified 2026 World Cup logo sparks fan disapproval

by Daily Sabah with AA

ISTANBUL May 18, 2023 - 12:41 pm GMT+3
Ronaldo (L) and FIFA President Gianni Infantino onstage during the FIFA World Cup 2026 Official Brand Launch at the Griffiths Observatory, Los Angeles, U.S., May 17, 2023. (Getty Images Photo)
Ronaldo (L) and FIFA President Gianni Infantino onstage during the FIFA World Cup 2026 Official Brand Launch at the Griffiths Observatory, Los Angeles, U.S., May 17, 2023. (Getty Images Photo)
by Daily Sabah with AA May 18, 2023 12:41 pm

With anticipation building for the 2026 FIFA World Cup, Gianni Infantino, the president of football's governing body, revealed the logo for the North American event Wednesday.

However, the simplistic design choice has sparked mixed reactions among fans, giving rise to spirited discussions.

Infantino, at 53 years old, stood proudly as he presented the emblem during a grand ceremony attended by renowned personalities from across the globe.

The event was further enlivened by captivating performances by celebrated recording artists, creating an atmosphere of excitement.

Ronaldo Nazario da Lima, the Brazilian legendary football icon, made a grand entrance, clutching the World Cup in his hands.

Side by side with Infantino, he unveiled the logo, igniting a surge of emotions among fans worldwide.

Romy Gai, FIFA's chief business officer, shed light on the reasoning behind the choice of a simple design.

Speaking about the Official Brand, Gai emphasized its role in introducing fans to the tournament's fresh emblem, distinct typeface, and vibrant color palette.

These three captivating elements are set to breathe life into the World Cup in the months and years to come.

However, Gai emphasized that the significance goes beyond mere aesthetics, as the design opens a multitude of possibilities for local communities and partners to infuse their own narratives into the tournament.

Gai further elaborated on how the simplicity of the logo allows for its versatile implementation across various teams.

Whether it be a passionate local supporter, a global superstar or an iconic location, the brand will showcase distinctive features, highlighting the inclusive and diverse spirit of the first-ever FIFA World Cup featuring 48 teams.

As the excitement builds, an official announcement confirmed the date for the final of the 2026 FIFA World Cup, aptly named "United 2026."

Football enthusiasts can mark their calendars for Sunday, July 19, as the pinnacle of the tournament.

With less than three years remaining, teams have until May 25, 2026, to unveil their squad lists, setting the stage for the clash of football titans on the grandest stage.

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  • Last Update: May 18, 2023 3:41 pm
    KEYWORDS
    2026 fifa world cup gianni infantino ronaldo fifa football
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